How many physicians watch online video? How influential are online videos on clinical decisions? What types of videos are physicians watching most? What websites do physicians use most to watch…
Even with DTC regulations in the EU, info-seeking consumers are just as likely to use online sources to access prescription drug information as they are to use their healthcare providers for such…
Pharma should consider ‘EHR’ partnership opportunites over the next few years.
Taking the Pulse® Europe is a study and strategic advisory service focused on helping pharma companies understand how EU5 physicians learn about prescription treatments and interact with…
Taking the Pulse® Europe is a study and strategic advisory service focused on helping pharma companies understand how EU5 physicians learn about prescription treatments and interact with…
Patients experiencing various frustrations with healthcare sytem in Europe expect pharma companies to help them. This strategic insight looks into how pharma should support such patients.
The majority of EU5 physicians today participate in congresses sponsored by pharmaceutical companies. With such a large HCP audience available for marketers to engage, it is critical to understand…
How can pharma brands best prioritize content to boost physician engagement with their professional websites in top European markets? This Strategic Insight report looks at what features physicians…
Nearly 1 in 5 European patients says their doctors don’t give them enough info about treatments or managing their conditions. This report explores what types of content they are most interested in…
Nearly 1 in 5 European patients says their doctors don’t provide them enough info about treatments. This Strategic Insight explores how pharmas can better target these patients with information…
The Cybercitizen Health® Europe 2014 survey was fielded in Q3 of 2014. In total, 3018 adults (age 18 and over) were surveyed in these countries: the United Kingdom (n=606), France (n=604), Germany…
Research shows that three in five European consumers go online to look for health information when experiencing new symptoms. This report looks at how companies can reach them and what the most…
Key findings from the new 2016 Taking the Pulse® Europe study to take into consideration for 2017 planning.
Taking the Pulse® Europe is a study and strategic advisory service focused on helping pharma companies understand how EU5 physicians learn about prescription treatments and interact with…
Taking the Pulse® Europe is a study and strategic advisory service focused on helping pharma companies understand how EU5 physicians learn about prescription treatments and interact with…