Research Reports | Market Access
October 2023

Southern New Jersey | New Jersey | 2023 | Market Overview Brief

The Southern New Jersey healthcare market is embracing new care delivery programs and an increase in specialty care services, such as cutting-edge oncology treatments. Cancer care has been a particular focus of the influential health systems and hospitals segment of the market, as has increased cardiac care and enhanced outpatient services. Despite some setbacks the pandemic caused for some merger and facility expansion plans, the market’s hospitals appear to be ready to handle elective procedures and other patient appointments as more vaccinations have been administered. Look for competition to increase in the physician community, as new practices and offices will attempt to draw in patients seeking new benefits and medical programs. With the transition to a fully state-run health insurance marketplace in 2021 offering a mix of federal and state premium subsidies, the state’s exchange should become more affordable and could increase enrollment in the market. However, commercial enrollment growth continues to be a struggle for payers.

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