Cybercitizen Health® Europe is a study and strategic advisory service focused on helping clients understand digital behavior and needs across the Diabetes patients experience, meet them with the…
Cybercitizen Health® Europe is a study and strategic advisory service focused on helping clients understand digital behavior and needs across the Diabetes patients experience, meet them with the…
This Strategic Insight discusses how pharma companies can assist HCPs in addressing the needs of non-adherent EU consumers.
Even with DTC regulations in the EU, info-seeking consumers are just as likely to use online sources to access prescription drug information as they are to use their healthcare providers for such…
Pharma should consider ‘EHR’ partnership opportunites over the next few years.
Taking the Pulse® Europe is a study and strategic advisory service focused on helping pharma companies understand how EU5 physicians learn about prescription treatments and interact with…
Taking the Pulse® Europe is a study and strategic advisory service focused on helping pharma companies understand how EU5 physicians learn about prescription treatments and interact with…
Taking the Pulse® Europe is a study and strategic advisory service focused on helping pharma companies understand how EU5 physicians learn about prescription treatments and interact with…
Taking the Pulse® Europe is a study and strategic advisory service focused on helping pharma companies understand how EU5 physicians learn about prescription treatments and interact with…
Patients experiencing various frustrations with healthcare sytem in Europe expect pharma companies to help them. This strategic insight looks into how pharma should support such patients.
The majority of EU5 physicians today participate in congresses sponsored by pharmaceutical companies. With such a large HCP audience available for marketers to engage, it is critical to understand…
How can pharma brands best prioritize content to boost physician engagement with their professional websites in top European markets? This Strategic Insight report looks at what features physicians…
Nearly 1 in 5 European patients says their doctors don’t give them enough info about treatments or managing their conditions. This report explores what types of content they are most interested in…
Nearly half of online consumers in Europe express interest in seeing health video from pharma. This report looks at content preferences and online info-seeking behavior with regards to health video…
European patients are increasingly getting involved in their treatment decisions and there is a need to provide support to patients who want more involvement in decision-making regarding medication…