Every year, CPhI Worldwide brings together tens of thousands of pharmaceutical industry professionals from all over the world to meet up with partners, make new connections, promote the latest technologies, share best practices and learn about industry trends. In pre-scheduled meetings and ad hoc conversations in the hallways, industry stakeholders discuss market expansion opportunities, increasing regulatory costs and the need to gain a competitive edge, either by harnessing new technologies or finding faster and more sophisticated ways to do business development.
The same themes also were reflected in the CPhI annual industry report, titled “Prospects, Analysis, and Trends in Global Pharma,” released on the first day of the 2016 event, which took place in Barcelona in early October.
While clearly challenges remain, overall the commentators in this year’s report painted a hopeful picture. There seems to be broad agreement about the challenges we are facing and increasing alignment on the need to initiate change in a meaningful way. Here are some highlights:
In an attempt to diagnose some of the reasons for frequent GMP issues, Ajaz Hussain from Insight, Advice & Solutions LLC explained in his essay that the pharmaceutical industry is not adequately accounting for certain human behaviors in our business and regulatory practices. Just like many patients are reluctant to adhere to doctors’ orders, many pharmaceutical companies struggle with adhering to GMP requirements.
The words that we use matter, Hussain emphasized. As he explained it, “adherence is related to the verb adhere, meaning ‘to stick,’ to faithful support for a cause. Compliance is what you do when you try to act in accordance with standards set down by someone else; it implies the act of surrendering.”