Multichannel Engagement Insights
Derived from our long-running physician and patient survey-based studies, our Omnichannel Research reports identify where, when, and how to reach your target physicians and patients
How can pharmaceutical companies engage with social media contributors for increased reach? | Cybercitizen Health Europe 2018 | Strategic Insight
Questions answered in this report: Why should pharmaceutical companies connect with social media contributors? How can pharmaceutical companies increase their social media reach? What…
How can pharma raise awareness of value-added offerings in Germany? | Cybercitizen Health Europe 2018 | Strategic Insight
Questions answered in this report: How can pharmaceutical companies better offer beyond-the-pill services in Germany? What can pharmaceutical companies do to improve their positive…
How can pharmaceutical firms better inform prescription drug requests in the EU5? | Cybercitizen Health Europe 2018 | Strategic Insight
How do they learn about the specific medication that they request? How many EU5 consumers request specific prescription medication from their doctor or pharmacist? What do these patients…
Supporting and educating patients in European markets | Cybercitizen Health Europe 2018 | Strategic Insight
Questions answered in this report: How frequent are specific patient treatment requests in European markets? What are the benefits of pharma patient support? And how is data transparency…
Delivering HCP email messaging value in the GDPR era | Taking the Pulse Europe 2017 | Strategic Insight
Questions answered in this report: How pharma emails can be effective when used appropriately How emails are currently mising the mark and are at risk for GDPR-eased opt-outs How to…
Optimizing EU5 sales rep impact during and after meetings | Taking the Pulse Europe 2017 | Strategic Insight
Questions Answered in this report: The prevelance of in-person rep meetings, their impact and the value of tablet use How pharma is missing the mark on delivering quality sales rep details…
How can pharma support positive point-of-care experiences? | Cybercitizen Health Europe 2017 | Strategic Insight
Questions answered in this report: How positive experiences at the point-of-care lead to improved patient outcomes? What do EU patients expect the most from their doctors?