CompuMark

Opening a new world of international trademarks

As more and more Chinese brands are going global, trademark owners are facing the complex challenges that come with it. Lack of familiarity with foreign trademark law, paired with limited access to effective searching and monitoring may lead to additional expenses, extended timelines and unexpected processes. With experience providing international trademark services for 5,000+ Chinese […]

Part III: The latest on our People, Data and Technology

At CompuMark, the success of trademark professionals is our number one focus. It’s what drives us every day to develop and deliver new trademark research solutions underpinned by the powerful combination of our people, data, and technology. Don’t miss Part I and Part II of what’s new from CompuMark. Here is Part III in our […]

Part II: The latest on our People, Data and Technology

At CompuMark, the success of trademark professionals is our number one focus. It’s what drives us every day to develop and deliver new trademark research solutions underpinned by the powerful combination of our people, data, and technology. Here’s Part II in our series:   Cultivating new brands at the speed of global markets When volume […]

Part I: The latest on our People, Data and Technology

At CompuMark, the success of trademark professionals is our number one focus. It’s what drives us every day to develop and deliver new trademark research solutions underpinned by the powerful combination of our people, data, and technology. Here’s Part I in our series: The cost of free: Industrial design research In our 2019 Trademark Ecosystem […]

How British American Tobacco cultivates new brands at the speed of global markets

As in other consumer industries, brands are central to British American Tobacco’s (BAT) business. With innovation at the core of the company’s global growth strategy, the inhouse legal team is tasked with performing rapid research for a continuous stream of new brands destined for markets around the globe. In this case study, BAT Trade Mark […]

Our focus on Canada’s trademark landscape

At CompuMark, our goal is to empower trademark professionals to expand and protect strong brands with confidence. This includes helping navigate trademark challenges unique to Canada. From facing new legislation to searching alternative industries like Cannabis, we offer a variety of Canadian-specific trademark solutions and enhancements to support you along the way.  The revised Trademarks […]

Making sense of artificial intelligence

Artificial intelligence (AI), the ability of computer systems to simulate or imitate human intelligence, is quietly transforming our daily lives. But how does it work? And how does it benefit busy trademark professionals? We’ll answer these important questions in our latest white paper: Making sense of artificial intelligence.

The cost of free: Industrial design research

Industrial design infringement is on the rise. As the volume of industrial design registrations increases, it becomes ever more important to thoroughly vet industrial designs prior to filing. In an effort to save money, some IP professionals choose free methods of prior art searching.  While these methods may seem cost effective, are they an efficient […]

Use as directed: Navigating the complexities of pharmaceutical trademarks

The global market for pharmaceutical products reached $1.2 trillion in 2018 – up $100 billion from the prior year. This is projected to reach $1.5 trillion by 2021. New developments in biotechnology, nanotechnology and digital medicine are rapidly transforming the definition of pharma products. These trends are creating an ever-more crowded and complex brand landscape. […]