Multichannel Engagement Insights
Derived from our long-running physician and patient survey-based studies, our Omnichannel Research reports identify where, when, and how to reach your target physicians and patients
Taking the Pulse U.S. 2015 Strategic Insight Report What opportunities exist to partner with EHRs?
Each Strategic Insight expands upon a key trend or topic from Taking the Pulse® U.S. in an easy-to-read, informative way. Taking the Pulse U.S. is Manhattan Research’s annual market research…
Cybercitizen Health Europe 2014 Strategic Insight Report Pharma digital resources – how to increase awareness and usage?
Cybercitizen Health® Europe is DRG’s market research study and syndicated advisory service benchmarking how consumers in the UK, France, Italy, Spain and Germany use the Internet, digital media,…
Digital MedTech Physician 2015 : Radiologists Segmentation (without comparison)
Digital MedTech Physician is designed to address the unique challenges faced by marketers in the medtech industry. The study explores how physicians in 13 surgical specialties use digital channels…
Cybercitizen Health Europe 2014 Strategic Insight Report Understanding remote care users and the opportunity for marketers
Cybercitizen Health® Europe is DRG’s market research study and syndicated advisory service benchmarking how consumers in the UK, France, Italy, Spain and Germany use the Internet, digital media,…
Cybercitizen Health U.S. 2015 Strategic Insight Report Why do pharma brands need to pay attention to customer experience?
Cybercitizen Health U.S. is DRG’s annual market research study and syndicated advisory service benchmarking how U.S. consumers use the Internet, digital media, mobile devices and other emerging…
Taking the Pulse U.S. 2015 Physician Research Module How to reach physicians via online video
DRG offers in-depth research modules on important trends in physician and consumer use of digital media and technology for health. The reports draw from interviews conducted with thousands of…
ePharma Consumer 2014 Strategic Insight Report What are the essentials for a “beyond the pill” strategy?
ePharma Consumer is DRG’s market research study and syndicated advisory service exploring the behavior and preferences of U.S. consumers who are online for pharma and prescription drug information…
ePharma Consumer 2014 Strategic Insight Report How do online and offline media inform pivotal consumer decisions around medication?
ePharma Consumer® is DRG’s market research study and syndicated advisory service exploring the behavior and preferences of U.S. consumers who are online for pharma and prescription drug…
Cybercitizen Health U.S. 2015 Strategic Insight Report Why should pricey brands invest in patient support?
Cybercitizen Health® U.S. is DRG’s annual market research study and syndicated advisory service benchmarking how U.S. consumers use the Internet, digital media, mobile devices and other emerging…
How impactful are online promotional programs? Taking the Pulse Europe 2014 Strategic Insight Report
Taking the Pulse® Europe is DRG’s annual market research study and syndicated advisory service focused on how physicians in the United Kingdom, France, Italy, Spain and Germany use the Internet,…
