Multichannel Engagement Insights
Derived from our long-running physician and patient survey-based studies, our Omnichannel Research reports identify where, when, and how to reach your target physicians and patients
ePharma Physician 2016 – Strategic Insight – Pharma must offer more than product-focused digital resources to engage U S physicians in 2016
Today’s U.S. ePharma Physician expects pharmaceutical companies to offer not just digital information and services related to drugs and treatments, but additional patient-related and value-added…
Taking the Pulse Europe 2015 Strategic Insight Report – How can pharma increase portal registration?
Physicians are willing to trade-in their information for access to key resources found on portals Questions answered in this report: How can pharma motivate physicians to register to…
Cybercitizen Health Europe 2015 Strategic Insight Report – What is the potential for pharma apps in Europe?
This strategic inisght looks into adoption and interest of pharma apps in Europe, as well as perceived pharma app value for health management. Questions answered in this report: What is the…