WHITE PAPER

The new shape of branding & design

The drive for uniqueness is changing how we define and protect brands and trademarks.

The power of branding and design to forge relationships with consumers is undeniable. In this paper, Darren Bowles, partner, and executive creative director for Re London, shares his perspectives on brand building and design, shedding light on emerging trends that impact how IP professionals and brand managers will secure and protect their brand assets.