Multichannel Engagement Insights
Derived from our long-running physician and patient survey-based studies, our Omnichannel Research reports identify where, when, and how to reach your target physicians and patients
What financial support tools should pharma offer physicians seeing increasingly cost-sensitive patients? | ePharma Physician 2016 – Strategic Insight Report
Over half of U.S. physicians report that their patients have become increasingly cost-sensitive over the past 12 months. Financial support for patients is a critical resource for physicians, but…
Extending Physician Engagement via Digital Channels and Tablet Rep Meetings – ePharma Physician 2016 – Module
With rep access increasingly restricted, maximizing engagement in meetings with tablet reps is more crucial than ever before. This report explores ways in which brands can make the most of each…
ePharma Physician 2016 – General Practice/Family Medicine Physicians Segmentation (with comparison)
ePharma Physician® is a study and strategic advisory service focused on helping clients understand how general practice/family medicine physicians learn about prescription treatments and interact…
ePharma Physician 2016 – General Practice/Family Medicine Physicians Segmentation (no comparison)
ePharma Physician® is a study and strategic advisory service focused on helping clients understand how general practice/family medicine physicians learn about prescription treatments and interact…