멀티채널 참여 인사이트
장기간에 걸친 의사 및 환자 설문조사 기반 연구에서 파생된 옴니채널 리서치 보고서는 대상 의사와 환자에게 언제, 어디서, 어떻게 도달할 수 있는지 식별합니다
Cybercitizen Health Europe 2014 Strategic Insight Report Pharma digital resources – how to increase awareness and usage?
Cybercitizen Health® Europe is DRG’s market research study and syndicated advisory service benchmarking how consumers in the UK, France, Italy, Spain and Germany use the Internet, digital media,…
Taking the Pulse U.S. 2015 Physician Research Module How to reach physicians via online video
DRG offers in-depth research modules on important trends in physician and consumer use of digital media and technology for health. The reports draw from interviews conducted with thousands of…
ePharma Consumer 2014 Strategic Insight Report What are the essentials for a “beyond the pill” strategy?
ePharma Consumer is DRG’s market research study and syndicated advisory service exploring the behavior and preferences of U.S. consumers who are online for pharma and prescription drug information…
Cybercitizen Health Europe 2014 Strategic Insight Report Understanding remote care users and the opportunity for marketers
Cybercitizen Health® Europe is DRG’s market research study and syndicated advisory service benchmarking how consumers in the UK, France, Italy, Spain and Germany use the Internet, digital media,…
Cybercitizen Health U.S. 2015 Strategic Insight Report Why do pharma brands need to pay attention to customer experience?
Cybercitizen Health U.S. is DRG’s annual market research study and syndicated advisory service benchmarking how U.S. consumers use the Internet, digital media, mobile devices and other emerging…
ePharma Consumer 2014 Strategic Insight Report How do online and offline media inform pivotal consumer decisions around medication?
ePharma Consumer® is DRG’s market research study and syndicated advisory service exploring the behavior and preferences of U.S. consumers who are online for pharma and prescription drug…
Cybercitizen Health U.S. 2015 Strategic Insight Report Why should pricey brands invest in patient support?
Cybercitizen Health® U.S. is DRG’s annual market research study and syndicated advisory service benchmarking how U.S. consumers use the Internet, digital media, mobile devices and other emerging…
How impactful are online promotional programs? Taking the Pulse Europe 2014 Strategic Insight Report
Taking the Pulse® Europe is DRG’s annual market research study and syndicated advisory service focused on how physicians in the United Kingdom, France, Italy, Spain and Germany use the Internet,…