Multichannel Engagement Insights
Derived from our long-running physician and patient survey-based studies, our Omnichannel Research reports identify where, when, and how to reach your target physicians and patients
Cybercitizen Health U.S. 2015 – Rheumatoid Arthritis (RA) Patients Segmentation (without comparison)
Each Therapeutic Segmentation Module (TSM) is a comprehensive profile of the adoption of digital media and technology for health and treatment information of a target therapeutic market segment,…
Cybercitizen Health U.S. 2015 – High Cholesterol Patients Segmentation (without comparison)
Each Therapeutic Segmentation Module (TSM) is a comprehensive profile of the adoption of digital media and technology for health and treatment information of a target therapeutic market segment,…
Why should brands care more about video? | Cybercitizen Health Europe 2014 Strategic Insight Report
Cybercitizen Health® Europe is Manhattan Research’s market research study and syndicated advisory service benchmarking how consumers in the UK, France, Italy, Spain and Germany use the Internet,…
How digitally engaged are EU private payers? Cybercitizen Health® Europe 2014 Strategic Insight Report
Levels of digital engagement correspond closely with insurance type across the EU5 markets, with those paying for some of their health costs generally more inclined to use mobile and other digital…
How should marketers leverage pharmacists in the EU? | Cybercitizen Health Europe 2014 Strategic Insight Report
Cybercitizen Health® Europe is Manhattan Research’s market research study and syndicated advisory service benchmarking how consumers in the UK, France, Italy, Spain and Germany use the Internet,…
Cybercitizen Health U.S. 2014 Strategic Insight Report The socially suggestible healthcare consumer
Cybercitizen Health U.S. is Manhattan Research’s annual market research study and syndicated advisory service benchmarking how U.S. consumers use the Internet, digital media, mobile devices and…
Cybercitizen Health U.S. 2014 Strategic Insight Report How active are patient activists on social?
Cybercitizen Health® U.S. is Manhattan Research’s annual market research study and syndicated advisory service benchmarking how U.S. consumers use the Internet, digital media, mobile devices and…
What value do EU consumers derive from online patient support initiatives from pharma? | Cybercitizen Health Europe 2014 Strategic Insight Report
Cybercitizen Health® Europe is Manhattan Research’s market research study and syndicated advisory service benchmarking how consumers in the UK, France, Italy, Spain and Germany use the Internet,…
Cybercitizen Health U.S. 2014 Strategic Insight Report How can pharma serve consumers experiencing Rx choice constraints?
Cybercitizen Health® U.S. is Manhattan Research’s annual market research study and syndicated advisory service benchmarking how U.S. consumers use the Internet, digital media, mobile devices and…
