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Questions answered in this report: What steps should pharma take to engage OTC medication users? How can pharmacists and mobile content optimization help pharma to reach OTC medication…

Taking the Pulse® Europe is a study and strategic advisory service focused on helping clients understand how rheumatologists in Germany, France, UK learn about and access promotional, medical and…

Questions answered: Patient profile & health attitudes: How digitally engaged are patients and what challenges do they anticipate facing with the healthcare system over the next few years?…

Questions answered: Patient profile & health attitudes: How digitally engaged are patients and what challenges do they anticipate facing with the healthcare system over the next few years?…

Taking the Pulse® Europe is a study and strategic advisory service focused on helping clients understand how rheumatologists in the EU learn about and access promotional, medical and practice…

Questions answered in this report: How positive experiences at the point-of-care lead to improved patient outcomes? What do EU patients expect the most from their doctors? 

Summary Taking the Pulse® U.S. helps you understand physicians’ attitudes and needs; multichannel and tech behavior; which tactics influence prescribing; and how to improve your HCP…

With more and more consumers owning AI technology driven voice assistants, it’s inevitable that such device usage is going to become broader and more sophisticated as adoption grows and technology…

Pharma sales reps should couple product information with detailing features during in-person meetings to better engage the HCPs and ensure script lift. Questions answered in this report…

ePharma Physician 2017 – Module 2

Questions answered in this report: • How are US physicians interacting with their pharma sales rep outside of the office? • What types of devices and types of US physicians interact with…

This report looks at the digital behaviors and pain points of Immunologists in the U.S. to identify emerging content and service opportunities and optimize cross-channel HCP engagement strategies.