멀티채널 참여 인사이트
장기간에 걸친 의사 및 환자 설문조사 기반 연구에서 파생된 옴니채널 리서치 보고서는 대상 의사와 환자에게 언제, 어디서, 어떻게 도달할 수 있는지 식별합니다
ePharma Physician 2014 Strategic Insight Report How can pharma reps use tablets to influence physicians’ Rx decisions?
Each Strategic Insight expands upon a key trend or topic from ePharma Physician in an easy-to-read, informative way. ePharma Physician® is Manhattan Research’s market research study and…
ePharma Physician 2014 Strategic Insight Report Should the format in which resources are provided to patients differ by condition?
Each Strategic Insight expands upon a key trend or topic from ePharma Physician in an easy-to-read, informative way. ePharma Physician® is Manhattan Research’s market research study and…
Taking the Pulse Europe 2014 Strategic Insight Report What content should pharma prioritize for mobile website strategies in the EU?
Taking the Pulse® Europe is Manhattan Research’s annual market research study and syndicated advisory service focused on how physicians in the United Kingdom, France, Italy, Spain and Germany use…
What value do EU consumers derive from online patient support initiatives from pharma? | Cybercitizen Health Europe 2014 Strategic Insight Report
Cybercitizen Health® Europe is Manhattan Research’s market research study and syndicated advisory service benchmarking how consumers in the UK, France, Italy, Spain and Germany use the Internet,…
ePharma Consumer 2014 Strategic Insight Report What are critical moments that drive Rx requests?
ePharma Consumer is Manhattan Research’s market research study and syndicated advisory service exploring the behavior and preferences of U.S. consumers who are online for pharma and prescription…
Cybercitizen Health U.S. 2014 Strategic Insight Report How can pharma serve consumers experiencing Rx choice constraints?
Cybercitizen Health® U.S. is Manhattan Research’s annual market research study and syndicated advisory service benchmarking how U.S. consumers use the Internet, digital media, mobile devices and…