Multichannel Engagement Insights
Derived from our long-running physician and patient survey-based studies, our Omnichannel Research reports identify where, when, and how to reach your target physicians and patients
Cybercitizen Health U.S. 2016 Rheumatoid Arthritis (RA) Patients Segmentation (No Comparison)
Cybercitizen Health® US is a study and strategic advisory service focused on helping clients understand digital behavior and needs across the rheumatoid arthritis (RA) patients experience, meet…
Cybercitizen Health U.S. 2016 Chronic Obstructive Pulmonary Disease (COPD) Patients Segmentation (No Comparison)
Cybercitizen Health® US is a study and strategic advisory service focused on helping clients understand digital behavior and needs across the chronic obstructive pulmonary disease (COPD) patients…
ePharma Physician 2016 – Strategic Insight Report – Which pharma services should tablet reps focus on to influence online physician engagement?
Tablet sales reps have the opportunity to drive a physicians online engagement with pharma by going beyond the pill during a detail. Questions answered in this report: Percent of physicnas who…
Taking the Pulse U.S. 2016 – Strategic Insight Report – How can distributing resources from pharma enhance impact among physicians?
While pharma websites have mainstream reach among U.S. physicians, independent HCP and online journal websites enjoy significantly greater regular physician visitation. As a result, there are…
ePharma Consumer 2015 Strategic Insight Report – What types of video content should pharma prioritize on various channels?
Our ePharma Consumer® 2015 findings show that online consumers are interested in seeing different types of health video content on different channels. With this in mind, brands must prioritize and…
