멀티채널 참여 인사이트
장기간에 걸친 의사 및 환자 설문조사 기반 연구에서 파생된 옴니채널 리서치 보고서는 대상 의사와 환자에게 언제, 어디서, 어떻게 도달할 수 있는지 식별합니다
What types of content do patients who don’t get enough treatment info from doctors want from pharma? | Cybercitizen Health Europe 2016 | Strategic Insight
Nearly 1 in 5 European patients says their doctors don’t give them enough info about treatments or managing their conditions. This report explores what types of content they are most interested in…
What types of health video content should pharma prioritize? | ePharma Consumer 2016 | Strategic Insight
Engaging health video content is table-stakes for building awareness around a particular disease or condition and for building awareness around various pharma offerings. In order to capture those…
Digital HCP Sources 2017 | General Practice/Family Medicine Physicians | Segmentation | With Comparison
Taking the Pulse® Digital HCP Sources is a study and strategic advisory service focused on helping clients understand how general practice and family medicine physicians engage with specific…
Digital HCP Sources 2017 | General Practice/Family Medicine Physicians | Segmentation | Without Comparison
Taking the Pulse® Digital HCP Sources is a study and strategic advisory service focused on helping clients understand how general practice and family medicine physicians engage with specific…
How can brands best reach European consumers with online health video? | Cybercitizen Health Europe 2016 | Strategic Insight
Nearly half of online consumers in Europe express interest in seeing health video from pharma. This report looks at content preferences and online info-seeking behavior with regards to health video…
Digital HCP Sources 2017 | Infectious Disease Physicians | Segmentation | With Comparison
Taking the Pulse® Digital HCP Sources is a study and strategic advisory service focused on helping clients understand how infectious disease physicians engage with specific websites, journals,…
