멀티채널 참여 인사이트
장기간에 걸친 의사 및 환자 설문조사 기반 연구에서 파생된 옴니채널 리서치 보고서는 대상 의사와 환자에게 언제, 어디서, 어떻게 도달할 수 있는지 식별합니다
Cybercitizen Health U.S. – Health Customer Experience: Moving Brands from a Broadcast Mindset to a Customer Experience Focus Cybercitizen Health® U.S. 2015 Bottom Line Report
As the locus of control in healthcare decision-making shifts from providers toward the consumer, the patient experience is emerging as a potential key differentiator for pharma brands. This report…
Key EU5 consumer digital trends Cybercitizen Health Europe 2015 Strategic Insight Report
What are the key consumer digital trends in Europe? Question answered in this report: Highlights EU5 consumer digital trends: digital communication with doctors, decision-making and usage of…
What types of online video resonate with physicians? Taking the Pulse U.S. 2015 Strategic Insight Report
With the majority of physicians watching online video and reporting that video content influences their clinical decisions, it is critical to understand what types of videos have the widest reach…
Which early adopter docs practice telemedicine? Taking the Pulse U.S. 2015 Strategic Insight Report
Telehealth is set to take off in 2016, though as of 2015, few physicians say their practices are equipped to compensate them for these services. We looked at who those physicians are and what…
Cybercitizen Health® Europe 2015 – Online France Consumers Segmentation (without comparison)
Cybercitizen Health® Europe is Manhattan Research’s market research study and syndicated advisory service benchmarking how consumers in the UK, France, Italy, Spain and Germany use the Internet,…
Cybercitizen Health® Europe 2015 – Online Germany Consumers Segmentation (without comparison)
Cybercitizen Health® Europe is Manhattan Research’s market research study and syndicated advisory service benchmarking how consumers in the UK, France, Italy, Spain and Germany use the Internet,…
Cybercitizen Health® Europe 2015 – Online Italy Consumers Segmentation (without comparison)
Cybercitizen Health® Europe is Manhattan Research’s market research study and syndicated advisory service benchmarking how consumers in the UK, France, Italy, Spain and Germany use the Internet,…
