As IP portfolios expand in size and strategic importance, so does the challenge to manage them well. Manual processes, disjointed data and siloed systems make IP management a complex, time-consuming burden. However, a lifecycle approach to IP management can transform it from an administrative millstone to an efficient driver of business value.
In this on-demand recording, our IP experts discuss how an integrated, lifecycle approach to IP management can remove friction to facilitate operational excellence, increase collaboration within the IP ecosystem, and generate data-based insights for improved decision-making.
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