World BI is organizing a high-class Brand Protection Conference which aims to discuss the industry challenges the brand owners are facing and their potential solutions. The topics range from the various online anti-counterfeiting tools and latest technological developments and intermediary liability through to the various methods that brands have adopted to protect their rights. This is your chance to meet industry experts and solution providers at an invitation-only gathering of professionals, including Clarivate.
Hotel Le Negresco
37 Prom. des Anglais, 06000 Nice, France
Day 2 Agenda
10:00 – Licensing of the product: Positive impact on mitigating the counterfeit products
11:00 – The world of promotions & advertising- Why brand protection program should be aligned with your marketing strategy
12:00 – Achieving Serialization compliance for Track & Trace legislation around the world.