Improving the digital physician experience in EU5 markets | Taking the Pulse Europe 2017 | Strategic Insight

Taking the Pulse® Europe is a study and strategic advisory service focused on helping clients understand how physicians learn about and access promotional, medical and practice support resources from pharma, the ways pharma marketers can maximize physician engagement with their digital content across channels, and how pharma sales reps can strengthen the pharma-physician relationship with in-person and remote digital interactions.

The study was fielded among 1,823 online physicians across 9 European countries in Q4 of 2017, including France, Germany, Italy, Spain, the United Kingdom, Denmark, Finland, Norway, and Sweden. Data can be segmented by 20 different specialist types, including Oncologists, Neurologists, Endocrinologists, Cardiologists, Pulmonologists, and more.