Each Specialist Segmentation Module (SSM) is a comprehensive profile of a specific physician specialist audience, such as cardiologists, and its use of information technology and digital media in the clinical practice setting. Taking the Pulse® U.S. is Manhattan Research’s annual market research study and syndicated advisory service focused on how U.S. physicians use the Internet, digital media, mobile devices and other technologies for professional purposes and patient interaction. Taking the Pulse® U.S. was fielded in Q1 among 3029 physicians