Taking the Pulse® Global 2014 Oncologists in Brazil, Mexico, and Canada Segmentation

Taking the Pulse® Global is an annual market research study and syndicated advisory service focused on how physicians in Brazil, Mexico, and Canada use digital media and devices for professional purposes and pharma interaction, with the objective of helping global marketers assess opportunities for providing content, services, and support to physicians online.

The study was fielded among 117 oncologists in Brazil, Mexico, and Canada in Q1 2014.