Allergic rhinitis is a chronic immunoglobulin E-mediated respiratory response to environmental allergens. It is typically treated with intranasal corticosteroids, followed by antihistamines, mast cell stabilizers, decongestants, leukotriene antagonists, and/or anticholinergics. Allergen immunotherapy can target specific environmental allergies and work to change the response of the patient’s immune system to the allergen. The biological therapies that target circulating free IgE, such as Xolair, may be a promising novel approach to treating the disease. The availability of allergen immunotherapy and the potential of biological therapies with novel mechanisms of action are expanding physicians’ treatment arsenal and fueling competition in the allergic rhinitis therapy market.
Treatment Algorithms: Claims Data Analysis provides detailed, quantitative analysis of the treatment journey and brand usage across lines of therapy and overall using real-world, patient-level claims data so that marketers can accurately assess their source of business, benchmark usage against competitors, and quantify areas of opportunity for their marketed or emerging brand.