Overview: To understand pulmonologists’ multichannel, digital behavior and needs, tactics that influence prescribing, how to improve HCP engagement strategy, and what pulmonologists want from…
Questions answered in this report: What digital channels are most influential on patient treatment decision making? At what patient journey stages to prioritize content on different channels?
Questions answered in this report: How can pharma differentiate their digital offerings to reach patients better? How can pharma utilize voice tech to influence patients’ treatment decision…
Questions answered in this report: How frequent are specific patient treatment requests in European markets? What are the benefits of pharma patient support? And how is data transparency law…