{"id":207736,"date":"2018-03-14T00:00:00","date_gmt":"2018-03-14T00:00:00","guid":{"rendered":"https:\/\/clarivate.com\/products\/research-reports\/report\/eppxsi0517xx-digital-how-can-reps-boost-script-engagement-and-script\/"},"modified":"2026-03-31T14:38:38","modified_gmt":"2026-03-31T14:38:38","slug":"eppxsi0517xx-digital-how-can-reps-boost-script-engagement-and-script-lift-epharma-physician-2017-strategic-insight","status":"publish","type":"report","link":"https:\/\/clarivate.com\/life-sciences-healthcare\/report\/eppxsi0517xx-digital-how-can-reps-boost-script-engagement-and-script-lift-epharma-physician-2017-strategic-insight\/","title":{"rendered":"How can reps boost script engagement and script lift? | ePharma Physician 2017 | Strategic Insight"},"content":{"rendered":"<p>Pharma sales reps should couple product information with detailing features during in-person meetings to better engage the HCPs and ensure script lift.<\/p>\n<p>Questions answered in this report:<\/p>\n<ul>\n<li>\u00a0How many US physicians are actually prescribing the drugs dicussed in the rep meetings?<\/li>\n<li>What information &#038; services discussed during the meetings influence HCPs&#8217; prescribing decisions?<\/li>\n<li>To what extent each of these information &#038; services influence scripting?<\/li>\n<li>How can the pharma reps use them to make the in-person meetings more impactful on scripts?<\/li>\n<\/ul>\n","protected":false},"template":"","class_list":["post-207736","report","type-report","status-publish","hentry","report-gateway-digital","digital-audience-type-physicians","digital-study-name-epharma-physician","digital-date-919"],"acf":[],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/clarivate.com\/life-sciences-healthcare\/wp-json\/wp\/v2\/report\/207736","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/clarivate.com\/life-sciences-healthcare\/wp-json\/wp\/v2\/report"}],"about":[{"href":"https:\/\/clarivate.com\/life-sciences-healthcare\/wp-json\/wp\/v2\/types\/report"}],"version-history":[{"count":10,"href":"https:\/\/clarivate.com\/life-sciences-healthcare\/wp-json\/wp\/v2\/report\/207736\/revisions"}],"predecessor-version":[{"id":575673,"href":"https:\/\/clarivate.com\/life-sciences-healthcare\/wp-json\/wp\/v2\/report\/207736\/revisions\/575673"}],"wp:attachment":[{"href":"https:\/\/clarivate.com\/life-sciences-healthcare\/wp-json\/wp\/v2\/media?parent=207736"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}