{"id":117912,"date":"2016-02-19T00:00:00","date_gmt":"2016-02-19T00:00:00","guid":{"rendered":"http:\/\/clarivate.com\/report\/cchxsi0615us-digital-cybercitizen-health-u-s-2015-strategic-insight\/"},"modified":"2026-03-31T14:52:01","modified_gmt":"2026-03-31T14:52:01","slug":"cchxsi0615us-digital-cybercitizen-health-u-s-2015-strategic-insight-report-how-strong-is-the-opportunity-to-reach","status":"publish","type":"report","link":"https:\/\/clarivate.com\/life-sciences-healthcare\/report\/cchxsi0615us-digital-cybercitizen-health-u-s-2015-strategic-insight-report-how-strong-is-the-opportunity-to-reach\/","title":{"rendered":"Cybercitizen Health U.S. 2015 Strategic Insight Report &#8211; How strong is the opportunity to reach smartphone using patients through mobile advertising?"},"content":{"rendered":"<p>As mobile advertising capabilities advance such as the ability to re-target \u00a0TV ad \u00a0viewers with mobile advertising, pharma marketers wonder they should shift spend to mobile advertising. How strong is the opportunity to reach smartphone using patients through mobile advertising?<\/p>\n","protected":false},"template":"","class_list":["post-117912","report","type-report","status-publish","hentry","report-gateway-digital","digital-audience-type-patients","digital-study-name-cybercitizen-health","digital-geography-united-states","digital-date-855"],"acf":[],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/clarivate.com\/life-sciences-healthcare\/wp-json\/wp\/v2\/report\/117912","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/clarivate.com\/life-sciences-healthcare\/wp-json\/wp\/v2\/report"}],"about":[{"href":"https:\/\/clarivate.com\/life-sciences-healthcare\/wp-json\/wp\/v2\/types\/report"}],"version-history":[{"count":1,"href":"https:\/\/clarivate.com\/life-sciences-healthcare\/wp-json\/wp\/v2\/report\/117912\/revisions"}],"predecessor-version":[{"id":288638,"href":"https:\/\/clarivate.com\/life-sciences-healthcare\/wp-json\/wp\/v2\/report\/117912\/revisions\/288638"}],"wp:attachment":[{"href":"https:\/\/clarivate.com\/life-sciences-healthcare\/wp-json\/wp\/v2\/media?parent=117912"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}