Technology

Making sense of artificial intelligence

Artificial intelligence (AI), the ability of computer systems to simulate or imitate human intelligence, is quietly transforming our daily lives. But how does it work? And how does it benefit busy trademark professionals? We’ll answer these important questions in our latest white paper: Making sense of artificial intelligence.

Innovator perspective: How technology is transforming trademark research

Technology is reinventing virtually every aspect of business operations, including how organizations secure, promote and protect their brands. Cloud computing, social media, mobile computing, and artificial intelligence (AI) are rapidly creating new business models and market opportunities. They are also creating new challenges for brand owners—and new solutions for meeting those challenges. How is technology […]

Technology has revolutionized trademark research and it will never be the same

Trademark research has always been a pivot point in the creation and registration of any brand. The necessity, both legal and commercial, to ensure your new creation is different from anything already out there is absolutely vital for your brand’s uniqueness, growth and success in the long run. Moreover, this becomes especially true, when we’re […]